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Taking the Top Spot in Customer Satisfaction

Jessica Childres
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Reading time: 3 minutes
In 2025, the American Customer Satisfaction Index (ACSI®) reported HP as the PC industry leader in customer satisfaction.* The ACSI collected over 16,000 verified customer responses to measure satisfaction with household electronics manufacturers. HP earned an ACSI score of 83 on a 0-100-point scale—the highest in the PC industry.
These results demonstrate HP's commitment to customer satisfaction, quality, and design detail. Surveyed customers evaluated a number of aspects of their computer, including performance, advanced technical features, and overall value with HP’s top satisfaction rating making it a strong choice for gamers, students, and office professionals alike

Why Customers Prefer HP

Design Excellence and Value

HP stands out for its innovative designs that pack substantial power in a small package. Premium aesthetics, practical features, and long-lasting batteries combined with advanced capabilities such as AI integration, automatic updates, and integrated troubleshooting to create products that look great and perform exceptionally.
HP also strives to maximize features at every price point without compromising affordability, recognizing that customers value the performance-to-cost ratio.

Software Compatibility and Performance

HP's diverse portfolio of software partnerships allows its products to work seamlessly with a wide range of programs and applications. The company consistently delivers high-quality graphics and sound—increasingly important for influencers, live-streamers, and remote workers who require top-tier audio and visual quality.
The audio partnership with Bang & Olufsen provides advanced sound quality that helps users catch every word while blocking distracting background noise.

Where HP Excels

Desktop Leadership

Desktop computers scored the highest in ACSI customer satisfaction ratings. HP's impressive desktop lineup, including models like the HP OmniStudio X All-in-One Desktop, delivers an excellent customer experience while remaining affordable. These devices blend style and functionality, helping HP maintain its industry leadership.
While laptops also ranked high in satisfaction and stability, they scored slightly lower than desktops—providing an opportunity for continued innovation. Gaming laptops like the OMEN Transcend are already bridging this gap with advanced processors, AI capabilities, lightning-fast connectivity, and enhanced storage.

Customer Support Evolution

Customer support remains a growth area across the technology industry. HP addresses this through HP Support Assistant, which automates bug fixes, runs diagnostic tests, and connects customers with knowledgeable support staff. Most devices come with a limited warranty and pre-installed support programs that solve problems quickly and effectively.
This investment in service infrastructure demonstrates HP's ongoing commitment to customer satisfaction and positions the company to lead in this crucial area.

What This Means for You

Current HP customers can feel confident in their choice, validated by ACSI survey results in addition to the thousands of positive reviews you can see online. For those considering a new PC, HP offers data-backed quality with a wide range of laptops and desktops at competitive prices.
HP's top rating reflects years of commitment to quality, design, value, and innovation. Customer satisfaction remains at the heart of everything HP does, setting the brand apart in a competitive industry and powering the next chapter for users across all needs and experience levels.
*Source: 2025 ACSI® Survey of customers rating their own computer manufacturer. HP was ranked #1 for customer satisfaction. ACSI and its logo are registered trademarks for the American Customer Satisfaction Index LLC. For more about ACSI, visit theacsi.org.

About the Author

Jessica Childres is a contributing writer for HP Tech Takes. She enjoys reading, writing, and spending time on the beach with her husband and two dogs.

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Country/Region :   United States