With HP Latex R Printer series, you can give your point of sales applications an extra dimension with thermoformed prints, amazing colors, and the glossiest of whites.1 Achieve the same look across rigid and flexible campaigns using one technology and say goodbye to print and mount.

Say YES to high-value forms

See how you can produce thermoformed prints with rich colors designed to  resist color density loss when stretched into deep-draw forms with the HP Latex R Printer series.


Indoor POP & backlit gaming

Create brilliant POP displays and backlit gaming consoles that are capable of grabbing customers’ attention with rich, vibrant colors, high-opacity white2, and eye-catching detail.

Outdoor signage

Create stunning large signs with deep draw designed to resist color density loss due to stretching of the media, and high-opacity white2 for backlit signs.

Plastics manufacturing

Create high-quality plastic manufacturing and a deep draw, with reduced iterations. Flexible HP Latex Inks resist color density loss and are designed to better resist cracking during production, and chipping during finishing, compared to UV ink based technologies.

"The HP Latex R Series Printer allows us to print on many different substrates that we weren't allowed before. It's a real game changer."
United Visual Branding

Explore the HP Latex R Printer Series

HP Latex R1000 Printer

Easy, automatic printing of high-value rigid jobs, and white


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HP Latex R1000 Plus Printer

High-value jobs on one device with white, rigid and flexible


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HP Latex R2000 Plus Printer

Unprecedented quality and colors3 on rigid for sustained production environments


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This printer is intended to work only with cartridges that have a new or reused HP chip, and it uses dynamic security measures to block cartridges using a non-HP chip.  Periodic firmware updates will maintain the effectiveness of these measures and block cartridges that previously worked.  A reused HP chip enables the use of reused, remanufactured, and refilled cartridges.4

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  1. Glossiest white based on internal HP testing in January, 2018 compared to leading competitive printers with CMYK configuration under $350,000 USD. Based on level of gloss at 60 degrees on a rigid material (acrylic). Tested using Glossmeter BYK micro-TRI-gloss (20°, 60°, 85°), compatible with ISO 2813 and ASTM D523 relative to glossiness measure.
  2. High opacity based on internal HP WeatherOmeter testing October, 2017 with 1 dot-per-pixel HP Latex Overcoat, on a range of rigid and flexible unlaminated substrates.
  3. Most vibrant colors based on internal HP testing, January 2018 compared to leading competitive printers with CMYK configuration under $350,000 USD. Tested in High Quality print mode on rigid (white acrylic 12-pass, 6-color, 120%). Internal HP testing with HP GamutViewer, Alpha Shapes=50000.
  4. Learn more at https://www.hp.com/learn/ds.