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HP and Ferrari are Racing, Together

HP's technology enhances Ferrari's mastery in a high-pressure environment, powering simulation, design, data analysis, and daily operations, while streamlining workflows at the factory and trackside, because at HP we believe that technology is powering the future of work
 
With the right tools, work doesn’t have to feel like work.

Real Impact: From Garage to Grid

HP PC

Pushing the Limits, Together.

HP’s innovative technology enables Scuderia Ferrari HP to enhance teamwork and race as one.

Embrace the future where your time is maximised, and your capabilities are unleashed.

Make every moment significant and leave a powerful impression with the power of AI PCs.

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Improving Collaboration Through High-Powered Tech

Every race weekend requires perfect harmony between on- and off-track teams at Scuderia Ferrari HP. Strategic calls made under pressure rely on millions of data points processed in real time with forensic precision.
 
HP’s powerful devices, collaboration tools, and end-to-end solutions help cut through this complexity, and simplify management and communication. Hear from drivers and engineers on how HP helps them chase peak performance

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HP logo on race car

Wrapped In Innovation

The engine of a racing car can heat up to a 1000°C during a typical race. So, when the HP Large Format Printing team were tasked with printing a part of the livery, it was more than just a wrapping application.
 
It meant producing something  that was tough enough to withstand extreme temperatures but was lighter than ever before. They spent countless hours testing and pushing the printers to the edge until they found the magic formula.
 
See How HP Helped Shape the Livery for the SF-25, Miami Edition.

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HP PC

Pushing the Limits, Together.

HP’s innovative technology enables Scuderia Ferrari HP to enhance teamwork and race as one.

Embrace the future where your time is maximised, and your capabilities are unleashed.

Make every moment significant and leave a powerful impression with the power of AI PCs.

See Full Story
Man with headset

Improving Collaboration Through High-Powered Tech

Every race weekend requires perfect harmony between on- and off-track teams at Scuderia Ferrari HP. Strategic calls made under pressure rely on millions of data points processed in real time with forensic precision.
 
HP’s powerful devices, collaboration tools, and end-to-end solutions help cut through this complexity, and simplify management and communication. Hear from drivers and engineers on how HP helps them chase peak performance

See Full Story
HP logo on race car

Wrapped In Innovation

The engine of a racing car can heat up to a 1000°C during a typical race. So, when the HP Large Format Printing team were tasked with printing a part of the livery, it was more than just a wrapping application.
 
It meant producing something  that was tough enough to withstand extreme temperatures but was lighter than ever before. They spent countless hours testing and pushing the printers to the edge until they found the magic formula.
 
See How HP Helped Shape the Livery for the SF-25, Miami Edition

See Full Story
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Filippo Cassano

Head of Enterprise Architecture, Infrastructure & Operations, Ferrari

“A unified tech ecosystem  simplifies management, reduces complexity, and enhances collaboration across departments.
 
End-to-end solutions offered by HP are essential. Technology is not merely a tool for enhancing performance. It is a crucial element in maintaining long-term competitiveness.”

Solutions that Drive Innovation

Business growth is fueled by cutting-edge tools.

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HP EliteBook Ultra AI PCs

HP AI PCs empower Ferrari team daily to focus on what really matters.
Turn every moment into transformation with the power of artificial intelligence. Embrace an ultralight and long-lasting future

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HP Latex Printers

Colour accuracy, lightness, recyclable for new livery design.
Maximise productivity with consistent quality and vibrant prints.

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HP Z Workstations & Solutions

HP Workstation support Ferrari engineers from design to simulation.
Supercharge your performance with laptops, desktops, and solutions purpose-built for advanced workflows and breakthrough innovation.

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HP Hybrid Solutions

HP collaboration tools foster teamwork.
Connect and communicate with exceptional clarity. Work as one with end-to-end collaboration tools from HP Poly.

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HP LaserJet Enterprise Printer

Powerful performance so work flows faster.
Drive transformation. Expand capabilities over time, safeguard your business, and simplify fleet management.

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Helping you Grow and Drive Employee Fulfilment with the Right Tools for your Organisation

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See how HP’s unified solutions are designed to help your business succeed.

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Learn more about HP Work Relationship Index.

Download Index
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Calculate the value of an optimised digital employee experience.

Determine Your ROI
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Experience the future of work hands on in our immersive innovation showcase.

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Driven by Innovation. Ignited by Collaboration.

Born from a shared passion for excellence, the Scuderia Ferrari HP partnership brings together more than 150 years of innovation.
 
Being one of the very first Formula One teams, Scuderia Ferrari are known pioneers.
 
Coupled with HP’s unwavering entrepreneurial spirit, the partnership is another step in our commitment to reimagining the future of work – one defined by precision, mastery, and teamwork.

Welcome a New Era of Work

Equip your teams to be ready for what’s next. Partner with HP to find the right tools.

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  1. Product images are for illustration purposes only, product availability and colours may vary by country.

     

    © HP Development Company, L.P. The Information contained herein is subject to change without notice. Warranties for HP products and services are set out in the express warranty statements accompanying such products and services. In addition, our products and services come with guarantees that cannot be excluded under the Australian Consumer Law. Subject to the foregoing, nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
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