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Accelerating Future Ready Partner Growth

At HP Amplify Partner Conference 2024, HP announces new breakthroughs to unlock opportunities for partners

March 06, 2024

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HP Amplify - A Future Ready Partner Program

Executive Spokespeople

Dave McQuarrie

Chief Commercial Officer,

HP Inc.

Kobi Elbaz

Senior Vice President & General Manager
Global Channel, Sales Innovation & Operations,

HP Inc.

Mary Beth Walker

Vice President & Global Head,

HP Inc.

"Our partnership with HP has sparked innovation for our customers and helped tackle key challenges. Initiatives like Fast Lane, improving operational efficiency, and More for More, offering increased compensation, demonstrate HP's commitment to ongoing channel growth. These efforts showcase HP's dedication to its partners, and we look forward to the future opportunities that lie ahead."

Konstantin Ebert, Chief Operating Officer, Bechtle AG

"As a proud partner of HP, we couldn't be more satisfied with the HP Distribution program. Tailored to the unique capabilities of Distributors, the benefits and tools have been instrumental in supporting our growth and expansion. The level of expertise and innovation that HP offers has helped us to manage the ever-evolving tech landscape on behalf of our partners and will equip all of us with the necessary resources and support to succeed."

Victor Baez, Senior Vice President, Ingram Micro

"Working alongside HP as a partner has been an incredibly rewarding experience. The HP Distribution Program has introduced a range of new benefits and tools that have been pivotal in fostering our growth and improving our operational efficiency. With HP, we feel prepared for the future; their commitment to innovation and their unwavering support gives us the confidence to face any challenge that comes our way. Our trust in HP is steadfast - they've proven to be a reliable partner that's dedicated to our success."

Alessandro Cattani, Chief Executive Officer, Esprinet Group

"We appreciate HP’s partnership and the simplification introduced with HP Fast Lane. HP Fast Lane demonstrates collaboration with the partner community. The streamlined process and speed of reimbursement will allow us to focus on driving joint strategic initiatives instead of the administration that comes with MDF claiming."

Mike Turicchi, Vice President of Strategic Relations and Marketing, NCS Technologies, Inc.

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