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Business Powered by Diversity

October 02, 2018

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Executive Spokesperson
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Media Contacts

Two years ago, in 2016, we challenged our marketing and communications agencies to increase the number of women and minorities in creative and leadership positions.

After a very promising first scorecard, this second year was focused on increasing the presence of underrepresented groups in leadership positions and overall account teams. We are proud to report that our agencies made significant gains with underrepresented minorities in all positions, while holding onto the progress made with female representation in the first year.

The journey is far from over, but we are definitely on our way.

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Business Powered by Diversity Scorecard Results

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Executive Spokeperson

Karen Kahn

Chief Communications Officer

“Ours is a creative business and creativity is fueled by diverse perspectives. HP’s focus on this syncs perfectly with our overall strategy. There’s a big difference between having good intentions and putting a plan to hold oneself accountable. We are pleased with the progress we have made and committed to the work we have yet to do.”

Andrew Robertson, President and CEO, BBDO Worldwide

“HP provided us with a true framework to operationalize our process against measured success and it has sparked dialogues about cultural nuances: how we maintain our global culture while allowing for differences between our American, Chinese and Paris offices? How they can work together cohesively and still adapt for locality? Fred & Farid was founded with a commitment to a range of backgrounds and life experiences; our two names are diverse in themselves. Talent should be driven by their heart as much as their mind. Thanks to HP, we continue to challenge ourselves on how to create an open and inspiring creative community. It’s an ever-evolving process. “

Fred&Farid

“At PHD and across the broader Omnicom Media Group we see diversity not just as a moral and business imperative, but a strategic advantage. Through our participation in the HP Diversity Challenge, it has elevated our D&I agenda and the initiatives we employ to attract and maintain top diverse talent. We are proud of our Year 2 results both in the US and across the markets we track, growing our diverse head count on the business year on year. However, we recognize the continued efforts required to ensure we as a business, and as an industry, create an inclusive work environment that fosters creativity and innovation. The HP Diversity Challenge reinforces the importance of this work and we are honored to partner with HP in Diversity & Inclusions initiatives.”

Simon Pugh, President, PHD West

“Diversity is a business imperative, not just a nice thing to do. We do not limit our definition of diversity to the usual characteristics. Instead, we take things a step further and consider all aspects of what makes each person unique including cultural background, expertise, life experience, communication and work style and all the many other various components that add up to making each person different. We believe in creating a culture of inclusion, one that fosters innovation, creativity, new ideas, and inspiration. Ultimately, we're good people being good to each other. After a year of participation in HP's Scorecard program, our focus has been sharpened and the transparency has brought the agency closer together as a community around our efforts.”

Jon Haber, GiantSpoon co-founder

“HP’s mandate has been transformational in helping us to advance our diversity and inclusion goals. It provides a superb model for serving our other clients. We will continue to recruit at the middle and senior levels, while ensuring that our diverse hires remain and grow with us.”

Richard Edelman

About HP

Media Contact

HP Inc. (NYSE:HPQ) is a global technology leader redefining the Future of Work. Operating in more than 180 countries, HP delivers innovative and AI-powered devices, software, services and subscriptions that drive business growth and professional fulfillment. For more information, please visit: HP.com.

Contact: MediaRelations@hp.com

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