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HP Instant ink

Cost-efficient supplies subscription service

With Instant Ink, you'll automatically receive new cartridges when your ink or toner levels run low2. Delivery and recycling included. All starting at £1.49 a month.

Flexibility to change, pause or cancel anytime at no cost.4

Enrol today and get the first 3 months on us1

Instant ink introductory offer

Already a customer and need help?

HP Instant ink

What do I get?

Ink or toner, delivery, and prepaid recycling are included

Never run out5 and save up to 70% on ink 6 or 50% on toner 7. Receive ink or toner before you need them (not monthly)2, so you'll never run out

Monitor print usage on the HP Smart app

Printing Plans

Ink plans

  • £1.49
  • 10 Pages/month
  • £3.99
  • 50 Pages/month
  • Recommended
    home plan
  • £5.49
  • 100 Pages/month
  • £11.99
  • 300 Pages/month
  • Recommended
    small business plan
  • £25.49
  • 700 Pages/month

Your printing varies? No problem

Print more?

Get additional set of 10 - 50 pages for just £1, depending on your plan.8

Printing less?

Rollover up to 2x the number of pages in your plan.8

Change or cancel

Is my printer Instant Ink ready?

Most HP printers manufactured in the last 5 years with a Wi-Fi connection are compatible with Instant Ink. Not sure? you can check your printer compatibility or shop our HP+ printers.

Upgrade to an HP Printer with Instant Ink

Customer review

94% of our customer stay with Instant Ink

"HP Instant Ink means I don't have to worry about ink running out when I least expect it. It helps me to be more productive and efficient."


"It is so easy to operate, you always know where you are and you are never without ink. It is much cheaper than buying ink cartridges"


"We love your service!! We run a small business and print loads every day/month for our business"


"I have owned & used HP products for the past 28 years. I think the Instant Ink Program is their best idea and BARGAIN!"


Frequently asked questions

How does Instant Ink work?

HP Instant Ink plans are based on pages, not cartridges. Choose a plan based on the number of pages you would like to print monthly. Your monthly fee allows you to use our subscription cartridges to print your plan pages and includes ink or toner, delivery and recycling. HP Instant Ink plans are flexible. You can roll over unused pages month to month (the amount of pages you can accumulate varies by plan) or if you print more, you'll automatically purchase sets of 10-50 pages for £1.00 (pages per set varies by plan). Your plan can be changed at any time to accommodate your printing needs. We send you HP Instant Ink subscription cartridges when you first sign up. Replacement cartridges are sent when your printer tells HP you need more ink or toner, not by the month.

When will I receive my first Instant Ink delivery?

After enrolling to Instant Ink, you will receive your supplies within 10 days.

What do I need to Enrol?

To sign up for HP Instant Ink and make sure the service works as intended, you will need:

  1. An HP printer, eligible for the service. Check if your printer model is eligible during printer setup or by selecting Get Started on hpinstantink.com.
  2. To keep your printer powered on and continuously connected to the Internet using Wi-Fi.
  3. A valid email address and payment method (credit card, debit card, or PayPal)
  4. An always up-to-date shipping address

Already a customer and need help?

Call our Instant Ink team on 0207 660 6027 to help with any issues you might have.

What is the difference between HP+ and Instant Ink?

HP+ is the free upgrade that makes your new printer even Smarter with advance features, automatic updates, enhanced security, and much more. Instant ink is a cost-efficient supplies subscription service with no contract. Instead of buying Ink, you choose a plan based on the typical number of pages you print a month. Replacements will be sent as needed, not by the month. Get Started on hpinstantink.com

Is my printer Instant Ink ready?

Most HP printers manufactured in the last 5 years with a Wi-Fi connection are compatible with Instant Ink. Not sure? you can check your printer compatibility or shop our HP+ printers.


HP Instant Ink is a subscription-based ink replacement service designed to offer a more convenient and cost-effective way to keep your HP inkjet printer supplied with ink. Whit this program we will automatically send you new ink cartridges before you run out, ensuring uninterrupted printing. This service aims to save users time, money, and effort while contributing to environmental sustainability.

Subscription Models for the Instant ink program

HP Instant Ink offers various subscription plans to cater to different printing needs. Subscribers can choose from monthly plans based on the number of pages they print, with the flexibility to change or cancel plans anytime. There are also rollover options for unused pages and additional pages available for purchase if needed.

Automatic Ink Replenishment

The key feature of HP Instant Ink is its automatic ink replenishment system. The printer continually monitors ink levels and sends usage data to HP. When ink levels are low, HP automatically ships new cartridges to the subscriber's address, ensuring they never run out of ink. The service's predictive nature eliminates the need for users to manually check ink levels or purchase replacement cartridges.

Cost Savings on Printer Ink

HP Instant Ink offers substantial cost savings compared to traditional ink cartridge purchasing. Subscribers can save up to 50% on ink costs, as the program's pricing is based on the number of pages printed rather than the amount of ink used. This means that users can print high-quality photos, graphics, and documents without worrying about the cost of ink.


The HP Instant Ink program provides flexibility to users by allowing them to change or cancel their subscription plan at any time. Subscribers can easily switch between plans to suit their printing needs or even put their subscription on hold if they won't be using their printer for an extended period.

What is hp instant ink?

HP Instant Ink is a subscription-based ink replacement service for select HP inkjet printers. The program monitors ink levels, automatically sending new cartridges before they run out, ensuring uninterrupted printing. It offers cost savings, convenience, and contributes to environmental sustainability.

How does hp instant ink work?

HP Instant Ink-compatible printers send ink usage data to HP, which automatically ships new cartridges when needed. Users enroll online, choose a subscription plan based on their estimated monthly printing volume, and receive ink cartridges as required. Plans can be changed or canceled at any time.

Is HP instant ink worth it?

HP Instant Ink is worth it for users who value convenience, cost savings, and environmental sustainability. Subscribers can save up to 50% on ink costs, experience uninterrupted printing, and contribute to waste reduction through the program's recycling initiatives. Its flexible plans cater to various printing needs.

  1. Offer valid only on Instant Ink eligible printers. Requires creation of HP Smart and Instant Ink accounts and acceptance of terms of service at instantink.hpconnected.com/terms. One offer redeemable per printer. Offer valid through 12.31.2024. Unless service is cancelled within the promotional period online at hpinstantink.com, a monthly service fee, based on the plan chosen, plus overage fees will be charged to your credit/debit card. Customer will be charged for any overage fees at the end of each month in the promotional period. Offer cannot be redeemed for cash. Setup Offer may be combined with other offers; see terms and conditions of the other offer for more details. Requires a valid credit/debit card, an email address, and Internet connection to printer. See additional offer information available during online sign-up process. For service details, see hpinstantink.com.
  2. Automatic Delivery: Printers require direct connection to the Internet for program participation. Internet access sold separately.
  3. Recycling: Program availability varies. Original HP cartridge return and recycling is currently available in more than 60 countries, territories and regions in Asia, Africa, Europe, and North and South America through the HP Planet Partners program. For details, see https://www.hp.com/gb-en/hp-information/recycling/ink-toner.html
  4. Change or cancel anytime: Change or cancel your plan at any time online. If you decide to cancel your HP Instant Ink you can go back to using HP original Standard or XL cartridges. Plan upgrades are effective immediately and the charges will be applied retrospectively or in the next billing cycle, depending on user choice. Plan downgrades and cancellations are effective after the last day of the current billing period. Cancellation of your paper plan will only impact your paper subscription; however, cancellation of your ink plan will automatically cancel your paper subscription as well. For full details go to hpinstantink.com/terms
  5. Never Run Out: Based on plan usage, Internet connection to eligible HP printer, valid payment method, email address, and delivery service in your geographic area.
  6. Based on Buyers Lab July 2020 study commissioned by HP, which compared monthly subscription cost of HP Instant Ink 700-page plans without purchase of additional sets of pages compared to cost per page to print ISO/IEC 24711 pages on most in-class, traditional A4 colour inkjet cartridge printers & MFPs using original standard capacity cartridges priced for: majority of EMEA countries www.keypointintelligence.com/HPInstantInk.
  7. Savings Claim (Toner): Based on monthly subscription cost of HP Instant Ink monochrome toner service 1,500-page plan without purchase of additional sets of pages compared to cost per page to print ISO/IEC 24711 pages on most in-class, traditional A4 monochrome toner cartridge printers <$493 USD and <€494 and MFPs priced <$649 USD and <€672 using original standard-capacity integrated cartridges (toner and drum in one cartridge). Average CPP per country used to determine percent savings versus CPP for HP Instant Ink. Sale prices not considered for this study. Printers which only use XL cartridges excluded due to non-standard hardware & supplies model. Keypoint Intelligence September 2021 study commissioned by HP, based on publicly available information as of August 18, 2021. Printers selected by market share in IDC Quarterly Hardcopy Peripherals Tracker - Final Historical 2021Q2. For details: www.keypointintelligence.com/HPInstantInk.
  8. Rollover plan pages: Rollover allows unused pages in a month to be placed in a rollover account and then applied to pages in excess of your monthly allowance. The rollover account balance is limited to a maximum of two times your monthly service plan pages on Toner plans and three times your monthly service plan pages on Ink plans (Toner example: you can roll over up to 100 pages if you are on the 50 page plan. Ink example: you can roll over up to 300 pages if you are enrolled in a 100 page plan.).

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