Persbericht: 22. oktober 2008

New HP Online Game Educates Small Businesses on IT Security Threats

New HP Online Game Educates Small Businesses on IT Security Threats

GENEVA, October 16, 2008 – HP today announced the launch of its first virtual serious game on IT security, which is designed to educate small businesses and entrepreneurs on the best ways to protect their data and intellectual assets from unwanted intrusion.
"Accelerate Security" is a fun, practical way to raise awareness about everyday security threats and how best to tackle them. The game covers a range of common security issues such as virus attacks, identity theft and data back-up, to help small business and small office (SBSO) users make security and protection part of their ongoing business activities.
Players assume the role of Nicole Fernandez, the owner of a small events management company with a growing client base. Players must help Nicole launch a successful fashion show and win a new client, whilst avoiding any security threats. Over two game days with four 10 minute scenes each, players must tackle a range of business tasks and purchase relevant security software, such as firewalls and anti-virus products.
HP worked with the Micro-Enterprise Acceleration Institute (MEA-I), an international, non-profit organization that facilitates access and knowledge of IT among micro-enterprises, to develop the game after customer surveys among SBSOs highlighted a lack of awareness and understanding of how to effectively secure their information.
"Many small businesses today have neither the time nor the money to spend on in-house IT personnel, expensive consultants or heavy security infrastructures" said Charl Snyman, vice president and general manager, Commercial Products, Personal Systems Group, HP EMEA. "'Accelerate Security' is a quick, easy and entertaining way for them to educate themselves on the need for secure business operations."
A recent report by independent market research company MSI for McAfee, Inc., "Does Size Matter: The Security Challenge of the SMB" revealed that small businesses fail to allocate an appropriate amount of time and resources to security and mistakenly believe themselves to be too small to pose a target for cybercriminals.¹
"We work with many small business owners and users who are aware that security breaches can damage their finances, competitiveness and reputation but are unsure how to protect either themselves, their employees or their customers," said Didier Philippe, President, Micro-Enterprise Acceleration Institute (MEA-I). "'Accelerate Security' helps them integrate basic security procedures and products into their day-to-day activities."
"Accelerate Security" is available free of charge at http://game.mea-i.org or www.knowledge-city.net.

About HP
HP, the world’s largest technology company, provides printing and personal computing products and IT services, software and solutions that simplify the technology experience for consumers and businesses. HP completed its acquisition of EDS on Aug. 26, 2008. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.

About MEA-I
The Micro-Enterprise Acceleration Institute is an international, non-profit organisation that facilitates access and knowledge of IT by advancing the implementation of digital acceleration centres, student-centred teaching and learning programs through ubiquitous technology.

The Microenterprise Acceleration Institute is sponsored by Hewlett-Packard.
¹MSI, “Does Size Matter: The Security Challenge of the SMB,” 2008

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialise or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended July 31, 2008 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2007. HP assumes no obligation and does not intend to update these forward-looking statements.


© 2008 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
10/2008

About HP Inc.

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© 2016 HP Inc. The information contained herein is subject to change without notice. The only warranties for HP Inc. products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP Inc. shall not be liable for technical or editorial errors or omissions contained herein.