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Like you, HP sees every blank canvas as an opportunity to bring ideas to life and grow your business. HP is empowering a
Web 2.0 revolution in graphic arts with innovative technologies and industry leading end-to-end solutions that enable a
community of creative professionals and print service providers to create, collaborate and print.
HP Graphic Arts is focused on delivering solutions that are naturally inclined to thrive in Web 2.0. Powered by the Internet,
these solutions enable you to serve customers segments from consumers to enterprises. More solutions mean more opportunity
for you to grow your business, and more opportunity for creative professionals to bring their ideas to life, no matter what
the scope.
Photo Specialty: Shoot, share and print |
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Digital photography gives rise to Web 2.0. Create professional quality photo books, calendars and more.
Marketing Campaigns: Design, distribute and print |
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From personalized invitations to brochures and banners, HP's Web 2.0 delivers integrated marketing campaigns.
Web-to-Print: Target, personalize and print |
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Allows you to capture the power of customization to deliver increased response rates and customer loyalty.
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Phyllis Lane--Bigger Picture Productions
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Publishing: Create, customize and print |
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Aspiring writers are published, and companies can produce short runs, customized titles and on-demand books.
A stirring example of this interconnectedness is the Letters From Katrina project. The author and literacy
activist Mark Hoog's embraced the power of self-publishing with his latest project. "Letters from Katrina" is
a collection of moving letters and photos between the nations kids and the smallest victims of Katrina.
HP and Lightning Source co-sponsored this inspirational recount of children's reactions—and connections
made—after hurricane Katrina. Printed on HP Indigo presses, "Letters from Katrina"
www.lettersfromkatrina.com
highlights the power of a connected society.
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Printable version
