Jump to content
Select:
Jump to current country/region selection
HP.com Home Products and Services Support and Drivers Solutions How to Buy
» Contact HP Phone orders 1-877-801-7183
HP.com home
HP Digital Photography

HP DreamColor Technologies at PMA 2007

» 

Home & Home Office

» Digital Photography
» Buying guides
» See this month's focus
» Take better photos
» Print better photos
» Edit & restore photos
» Organize & archive photos
» Share photos & get creative
» Photo scanning tips
» Everyday Printing
» PC Learning Center
» Digital Entertainment
» Activity Center
» Free online classes

Browse & Buy

» Home & Home Office Store
» Find a Retailer
» Rebate Center

Product Support

» Support & troubleshooting
» Software & drivers
» HP Total Care
» Register your product
Content starts here
The seamless interaction between applications and devices helps deliver precise results every time.

To view the animated version of this page you must have:

  • The Flash Player 8.0 or greater installed on your system
  • Java Script enabled on your client


After installing Flash and enabling Java Script in your browser, hit Refresh to see the animated version of this page.
Read more about VJ's Keynote and Announcements for Retail Read more about VJ's Keynote and Announcements for Graphic Arts Read more about VJ's Keynote and Announcements for In the Home Read more about VJ's Keynote and Announcements for Online Services

Setting a new standard in color

At PMA 2007, Vyomesh (VJ) Joshi introduced HP DreamColor Technologies-an application of color science that will improve color matching to the original-display, printer, press-and ensures consistent color across different printers or presses and media. The seamless interaction between applications and devices helps deliver precise results every time.

"Today, with HP DreamColor Technologies, HP is putting our customers back in control of their creative process."

- Vyomesh (VJ) Joshi, PMA
  2007 Keynote
Initially defined to meet the demanding standards for color accuracy at DreamWorks Animation SKG™, HP DreamColor Technologies will be integrated into HP products and solutions coming to market throughout 2007 and beyond. For the graphic arts market, HP DreamColor Technologies will make it possible to put into print what customers expect to see.

"As the leader in digital color solutions, we are continually looking for ways to help our customers be successful. One of their biggest issues is around accurate and predictable color across viewing and printing devices," VJ told the audience for his 2007 PMA keynote.

HP DreamColor Technologies takes even more steps out of the long road from capture to print, something HP has been a leader in doing since photography went digital.

» Get more information about HP DreamColor Technologies
» See how HP DreamColor Technologies works with HP Graphics Arts products
Printable version
Privacy statement Using this site means you accept its terms Feedback to Home & Home Office
© 2008 Hewlett-Packard Development Company, L.P.