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How to gain a competitive advantage using digital media

Discovering blogging, podcasting, YouTube and more for real estate
By Dave Beson and John Mayfield

Trendwatch #3:

There is a technology revolution happening right now and real estate agents need to ride the wave or risk being washed up. Digital media is hot and consumers will expect real estate professionals to utilize this medium. Agents who haven't explored things like You Tube, podcasting, blogging, etc., might discover their competitive edge at risk.
Industry experts Dave Beson and John Mayfield discuss ways real estate agents can "Ride the wave of digital media."
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