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HP business publishing solutions


If you've been sending your small-to medium-sized print jobs of professional documents to printshops, it's time for you to take control of all your printing with HP's printing systems.

With your HP printers, HP business publishing paper and films, and HP LaserJet and inkjet print cartridges you've got a printing system engineered to deliver solid reliability and professional quality in-house at a great price.

Turn your HP printer into a business publishing center and you get:

  • Professional print quality
  • Reliability and ease of use
  • Control, speed, and flexibility
  • Cost-effectiveness

Quality

Printers aren't just for printing business letters, invoices, reports and emails anymore. Use your HP printers for brochures, flyers, and other important business documents and you'll get results that:

  • rival print-shop quality
  • outshine your competition
Get that print-shop look right in your own office. HP printing systems produce dazzling prints that will catch your customers' attention. Trust HP for consistent quality.

Reliability

HP is the industry leader in reliable printers. HP's reputation for dependability promises you consistent reliability.

It's easy to choose the right papers, films, and imaging supplies to use with HP printers, also. HP printers, business publishing papers and films, and imaging supplies-they are all designed together to work together, giving you quality results that you can depend on.

Control and speed

When you take control of your printing needs, you'll get:

  • faster turnaround time
  • flexibility to make changes
  • security that keeps your private information in-house
  • personalized documents
Make as many changes as you want, even last minute changes. You control the print process and the timeliness that fits your needs. If you need customized versions of a brochure, you've got them, with no time delay. You've got the responsiveness and complete security that comes from total control. You won't miss going back and forth with the print-shop over revisions.

Cost-effectiveness

Using your HP printer for your business publishing needs frees you from the costly constraints of printshops. Your printing system delivers:

  • lower total cost on short runs
  • no shipping fees by printing on location
  • no minimum order quantity
  • no waste of outdated material: print timely documents as needed
Print what you want when you want to. You'll call the shots, and you'll lower the cost.

Quality, reliability, control, and cost-effectiveness: Have them all when you do your business publishing with HP printing systems. Outsourced quality in-house with HP!

Emergence of business publishing


Print-shop and offset printing are mature, well-established technologies. By contrast, business publishing, producing professional-quality documents inhouse on the desktop and on the network, is fairly new. HP has been at the forefront in delivering the benefits of business publishing to the office, defining and refining criteria for quality, consistency, and longevity of printed materials.

HP printing system solution


The key ingredients of successful business publishing, in-house, are simple:

  • HP LaserJet or inkjet printer
  • HP business publishing papers or films
  • HP LaserJet or inkjet print cartridges
HP printing systems are carefully designed combinations of printer, paper or film, and imaging supplies. Each component of the system is engineered to take advantage of the qualities of the other components.

Customers are often amazed once they understand the importance and complexity of the interaction of the entire printing system. HP printing systems produce high-quality prints, whatever the application.

HP printers

You've known about HP printers for years. They give you the kind of quality and reliability that you've come to depend on for a wide variety of business needs.

HP business publishing papers and films


Today's market offers you an array of paper to choose from. HP offers a complete portfolio of business publishing papers and films that you can trust.

HP business publishing papers and films are specifically engineered to provide optimum performance with your HP printer and HP imaging supplies. Whether it's how the printer handles the paper or how the paper absorbs the ink or toner, HP delivers a single, seamless printing solution. HP designs and engineers media bases and coating to get the most out of the HP toners and inks.

Backed by our tradition of quality and reliability, every HP business publishing paper and film is the result of extensive research to ensure that you're getting the best possible quality every time.

HP Laserjet toner cartridges

The crisp color delivered by HP LaserJet printers is the result of the interrelationship of the printers, the papers or films, and the toner cartridge. Careful engineering produces HP toners and cartridges that deliver professional quality for your brochures, flyers, and photographic images

When you need a LaserJet cartridge, remember these points:

  • 70% of an HP LaserJet printer's imaging system comes from our toner cartridges.

  • Extremely fine organic photo-conductor sensitivity advancements produce outstanding halftone and grayscale images.

  • HP's patented, chemically-grown color toner produces highly consistent, true-to-life color.

Professional quality business publishing in-house with HP.


HP inkjet print cartridges

Rapid developments in inkjet printer technology have focused attention on inks and ink delivery systems. In the spotlight are HP inks, which stand out for fade resistance and stability, and HP's ink delivery system, HP PhotoREt Pro Precision Technology, which produces professional, photo-quality results at speeds that satisfy.

HP's inkjet technology offers you many advantages:

  • HP inkjet print cartridges contain patented ink ingredients you can't get anywhere else.

  • HP long-life printheads give you fast, reliable printing without image quality tradeoffs.

  • HP chemists are constantly developing ink formulations to improve system reliability, system speed, print quality, and print durability.

  • Print quality comes from more than just jaw-droppingdots-per-inch statistics. HP PhotoREt Pro gives you an incredibly broad color palette by combining up to 32 ink drops per individual color dot.

Designed together to work together


When you consider the care and expertise that go into developing HP printers, business publishing papers and films, and imaging supplies, you can appreciate the power of the HP printing system. And, when you put the power of HP's engineering to work for you, you'll know what it is to take control of your business publishing.

HP makes being your own business publisher easy:

  • Use a template to design your brochure, flyer, or other business publication. You may already have access to templates with your current software. HP also has templates you can download from http://www.hp.com/sbso/solutions/index.html.

  • Once you have a design you like, you can quickly print a professional quality sample. This kind of instant, low-cost feedback enables incremental improvements and makes it easy to get output that's just right for your business.

  • Print enough copies for your immediate needs. Your HP printing system provides high quality from print job to print job.
You can test variations of your documents just as easily. Make changes to your basic design and try out a few copies. Or you can personalize a document for a particular market segment or even for a particular client. With your HP printing system, the incremental cost of such specialization is low.

Once you discover the professional quality, reliability, flexibility, speed, and cost-effectiveness of HP business publishing, you'll use it often. You'll create business documents that get you noticed. You'll discover new applications for business publishing all the time.

Meanwhile, HP will continue to develop printing systems by increasing and improving its lines of printers, papers, toners, and inks. HP is adding new products to its offerings all the time.

Take control of your business publishing with HP printing systems. Outsourced quality, in-house with HP!

More business publishing information


To learn more about HP printing systems, ordering printing products, and using templates to create business documents, call an authorized HP representative or visit one of the following websites.

Phone contacts:

  • HP product information: 1-800-345-1518
  • HP Referral Program:1-888-887-1890
  • HP Business Partner sales consulting: 1-800-888-5874
  • HP PartnerDirect: 1-800-888-5874

Helpful urls:

For more detailed information on HP business publishing products, visit the following sites:

» www.hp.com
» www.hp.com/sbso/buspurchase_info.html
» www.hp.com/sbso/product/supplies/landing.html
» www.hp.com/sbso/product/supplies/whybuy
» www.hp.com/sbso/busproducts

Business document templates:

HP has free templates you can use to create your business publishing documents. Visit www.hp.com/sbso/solutions to find templates for your documents.

Online education:

HP's online course, "Design your own business documents," provides instructions to help you get started in business publishing. Visit www.hplearningcenter.com to learn more about this free course.

HP Canada:

For customer service and information, call 1-888-882-6672 or visit www.hp.ca

HP Latin America:

For customer service and information, visit http://welcome.hp.com/country/us/en/othercountrieswel.html

© 2008 Hewlett-Packardss Development Company, L.P. The information contained herein is subject to change without notice. HP shall not be liable for technical or editorial errors or omissions contained herein.
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© Copyright 2008 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.