News release

HP Expands HP Officejet Portfolio with Company’s Most Affordable Business Inkjet All-in-one

Global expansion of HP Creative Studio delivers high-quality marketing materials for less

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HP today expanded its award-winning HP Officejet portfolio with its most affordable flatbed all-in-one printer.

The company also announced the worldwide availability of the HP Creative Studio for Business, a comprehensive online resource to help customers grow and market their small businesses.

Introduced at the 2010 Macworld Conference & Exposition (HP booth 848), the new HP Officejet 4500 All-in-One series brings professional quality color printing, wired and wireless connectivity, and four-in-one functionality to the home office at a low cost per page.

“HP believes in the entrepreneurial spirit and strives to create products that help customers turn their ideas into reality,” said Hatem Mostafa, vice president, Inkjet Business Solutions, Imaging and Printing Group, HP. “By delivering an affordable, low-cost-per-page business printer and worldwide access to free marketing templates, we can help small businesses around the world affordably maximize productivity and successfully promote their brands.”

Driving productivity with affordable Officejet All-in-One series

The HP Officejet 4500 All-in-One series starts at $99,⁽¹⁾ features a piano-black finish and a 20-sheet automatic document feeder, and enables customers to efficiently complete business tasks at their small business or home office. The Microsoft Windows® and Mac OS X Snow Leopard compatible all-in-one offers borderless printing for brochures, flyers and other documents, built-in Ethernet and wireless networking options,⁽²⁾ and fast print, copy, scan and fax speeds.

In addition, it produces fast-drying documents that resist fading when using papers with the ColorLok logo.⁽³⁾ With the optional HP 901XL Black Officejet Inkjet Cartridge – the highest-yielding supply offering among current in-class inkjets in the market – small businesses can now print up to three times more black pages for greater savings.⁽⁴⁾

As part of the HP Eco Solutions program, the ENERGY STAR® qualified HP Officejet 4500 All-in-One series conserves resources with HP Smart Web Printing.⁽⁵⁾ The HP Officejet 4500 All-in-One and HP Officejet 4500 Wireless All-in-One are expected to be available for purchase worldwide next month.⁽⁶⁾

Delivering marketing tools to small businesses worldwide

The HP Creative Studio for Business, originally launched in the United States, now provides micro and small businesses around the world access to a wide variety of marketing templates, including free business identity kits, in local languages.

Customers in Australia, Canada, India, New Zealand, Singapore and the United Kingdom can now print these templates on an HP color printer instead of using a copy shop. When printing marketing materials in-house, businesses can save up to 50 percent.⁽⁷⁾ Additional offers and promotions will vary by region, and the site will continue to expand to countries in Asia and Latin America.

More information is available in an online press kit at www.hp.com/go/HPatMacworld2010.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.

⁽¹⁾ Estimated U.S. street price. Actual prices and available models may vary by region.

⁽²⁾ Wireless performance is dependent upon physical environment and distance from access point. Available in North America, Europe, the Middle East and Africa only.

⁽³⁾ Based on paper-industry predictions for acid-free papers and Original HP inks; colorant stability data at room temperature based on similar systems tested per ISO 11798 and ISO 18909.

⁽⁴⁾ When using the HP 901XL Black Officejet Ink Cartridge, which yields up to 700 pages. High-capacity black cartridge not included in box; to be purchased separately.

⁽⁵⁾ Requires Microsoft Internet Explorer 6.0-8.0.

⁽⁶⁾ The HP Officejet 4500 All-in-One will be available for purchase worldwide (excluding Latin America). The HP Officejet 4500 Wireless All-in-One will be available for purchase in North America and Europe, the Middle East and Africa.

⁽⁷⁾ Based on marketing materials printed on HP Color LaserJet CP2020/CM2320 series and HP Officejet Pro family products compared to average retail copy shop pricing for print runs up to 250 pages. Actual prices may vary. Source: Infotrends Cost of Print Studies, March 2009. Details: www.hp.com/go/ihm.

Microsoft and Windows are U.S. registered trademarks of Microsoft Corporation. ENERGY STAR is a registered mark owned by the U.S. government.

This news advisory contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP’s filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2009. HP assumes no obligation and does not intend to update these forward-looking statements.

© 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.