News release

Woolworths Selects HP Neoview for Business Intelligence Solution to Improve Retail Operations

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HP today announced that Woolworths, Australia’s largest retailer and second-largest private employer, has chosen the HP Neoview enterprise data warehousing platform, along with HP consulting services, to increase operational efficiencies and improve insight into store operations.

Woolworths Limited Group has completed the first implementation phase of HP Neoview for information collection and operational reporting in its BIG W stores.

HP Neoview will enable Woolworths to better capture information from disparate sources and load it into a central repository. This provides the company with a single view of critical business information.

Woolworths will use HP Neoview to handle extremely high data volumes and complex mixed workloads, delivering users the right information at the right time. HP’s strong global delivery capabilities in business intelligence and retail provided Woolworths with a high-quality, cost-competitive solution.

“At Woolworths, enhancing operational efficiency is essential in today’s competitive market, and improving our insights into store operations is necessary to take our customer service to the next level,” said Geoff Marler, group development manager, Woolworths Limited Group. “HP is our chosen technology partner to deliver both immediate business value and ongoing business advantage over the long term.”

Woolworths also is using the expertise of HP’s Business Intelligence Services focused on technical solutions to deliver better access to the information needed.

“Woolworths will gain timely insight for more actionable intelligence and day-to-day decision making with HP Neoview,” said Kristina Robinson, vice president and general manager, Business Intelligence Solutions, HP. “We are helping Woolworths create a consistent view of business data that will enable them to realize the full potential of their business intelligence investment.”

HP also partners with the industry’s leading business intelligence software providers to develop and implement solutions and help customers solve their most pressing business intelligence challenges. Woolworths is working with Informatica for data integration, SAS for business analytics and Business Objects for reporting.

More information about HP’s business intelligence solutions is available at www.hp.com/go/bi.

About HP

HP, the world’s largest technology company, simplifies the technology experience for consumers and businesses with a portfolio that spans printing, personal computing, software, services and IT infrastructure. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

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