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Consumers Can Print Like Pros, at Home or on the Go, with New HP Printing SolutionsPALO ALTO, Calif., July 15, 2008
HP today announced new printers and printer technology that enable users to add creative touches to images and produce stunning photos and vivid documents, just like the pros.
Highlights of the announcement include:
More details are available below and in an online press kit at www.hp.com/go/hpprintlikeapro.
New tools for personalizing prints on the go
The HP Photosmart A630 Compact Photo Printer features a 4.8-inch touchscreen - the largest available on any portable photo printer - and includes more than 300 ways to edit, draw, touch up and customize photos up to 5 x 7 inches - with or without a PC.
The HP Photosmart A530 Compact Photo Printer produces personalized, lab-quality, smudge- and fade-resistant photos up to 5 x 7 inches, anywhere. Users can get creative, for example, by adding borders and clip art to create fun photo projects.
These versatile, energy-efficient printers have convenient fold-up paper trays, adjustable displays and built-in handles; plus, with the optional HP Bluetooth® adapter, users can wirelessly transfer photos from a Bluetooth-enabled camera phone or other device.(1)
The HP Photosmart A630 and A530 Compact Photo Printers are expected to be available in August priced at $149 and $99, respectively.(2)
Smart solution for everyday and web printing
The HP Photosmart D5460 Printer prints vibrant, lab-quality photos and laser-quality text documents with ease. The printer includes HP's new five-ink printing system and several convenient features such as a 1.5-inch color display, memory card slots, an auto-engaging photo tray and the ability to print photos and text directly onto CDs and DVDs,(3) making printing photos and projects easier than ever.
The HP Photosmart D5460 also includes HP Smart Web Printing, which enables simple, predictable printing from the web. Customers can use this feature to save ink and paper and reduce their environmental impact by combining multiple web pages onto one printed page.(4)
The HP Photosmart D5460 Printer is currently available for purchase at the affordable price of $99.(2)
Individual ink cartridge technology, additional affordable printing options
Debuting in the HP Photosmart D5460 Printer, HP's new five-ink printing technology gives customers more control over their ink cartridge costs while delivering high-quality output for brilliant photos and quickly prints everyday documents.
The printing system includes a single dual-drop-volume printhead that delivers an extremely small drop size, allowing users to print finely detailed images and graphics with smooth transitions.
The five-ink system includes four HP 564 dye-ink cartridges in cyan, magenta, yellow and photo black for vivid color and black-and-white lab-quality photos. The fifth cartridge contains black pigment ink for laser-quality black text on plain paper and enhanced document quality when printing on ColorLok paper.
With five individual ink cartridges, customers get the right ink combination for each printing project, from photos to presentations. Priced at $9.99 each,(2) the new HP 564 ink cartridges allow customers to replace each ink cartridge separately as needed.
Customers wanting even fewer cartridge changes and a better value for frequent printing can choose high-capacity HP 564XL ink cartridges, which offer three times more black printed pages and two times more color printed pages, for a 40 percent savings on color printing compared with standard Original HP ink cartridges.(5)
The HP 564 Photo Value Pack offers customers increased savings with 150 sheets of 4 x 6-inch HP Advanced Photo Paper and four HP 564 ink cartridges filled with HP Vivera inks in cyan, magenta, yellow and photo black, all in one box. Priced at $35.99,(2) the HP 564 Photo Value Pack creates prints for as little as $0.24 per photo.(6, 7)
Recycled plastics innovation with long-lasting printhead
The HP Photosmart D5460 printer's long-lasting, dual-drop-volume printhead introduces a new use for recycled plastic. The printhead uses 55 percent recycled polyethylene terephthalate (RPET) plastic, which is derived from Original HP ink cartridges collected from customers through the HP Planet Partners return and recycling program and other sources, such as water bottles.
HP offers easy recycling of HP 564 cartridges at no extra charge through Planet Partners, available for inkjet supplies in 42 countries and territories around the world.(8) HP ensures that all HP print cartridges collected through Planet Partners are recycled responsibly - never sending them to a landfill.
Enhanced colors and permanence with improved HP Advanced Photo Paper
With HP 564 ink cartridges and HP Advanced Photo Paper, customers can enjoy fast-drying prints with improved water and smudge resistance. Now, with improved features such as deeper blacks and more vibrant colors, HP Advanced Photo Paper enables customers to generate lab-quality, highly vibrant color photo prints that dry instantly.
This mid-weight, durable paper has a sturdy photo feel and is available in a wide range of sizes from 4 x 6 inches to 13 x 19 inches, with glossy and soft-gloss finishes. When used with the new HP 564 inks, HP Advanced Photo Paper demonstrates more than 60 years of display fade resistance.(9)
More information about HP's printing solutions launch is available in an online press kit at www.hp.com/go/hpprintlikeapro.
HP service and support
HP printers are backed by HP Total Care, the company's comprehensive service and support program. With HP Total Care, consumers' choices for convenient support include online support options such as printer diagnostics and software driver updates with HP Printer Check; real-time chat with a support agent; as well as 24/7 toll-free phone support in English or Spanish.
HP focuses on simplifying technology experiences for all of its customers - from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world's largest IT companies, with revenue totaling $110.4 billion for the four fiscal quarters ended April 30, 2008. More information about HP (NYSE: HPQ) is available at www.hp.com
(1) HP Bluetooth USB 2.0 Wireless Adapter not included. Please purchase separately. Bluetooth capability may vary depending upon device.
(2) Estimated U.S. street prices. Actual prices may vary.
(3) Requires printable CD/DVD media. Not included, sold separately.
(4) See operating systems and systems requirements for compatibility.
(5) Compared with HP 564 Black/Color Ink Cartridges. High-capacity cartridges not included; please purchase separately.
(6) Actual cost may vary based on the retail price, printer used, images printed and other factors.
(7) Average based on HP testing methodology and continuous printing. Actual yield varies considerably based on content of printed pages and other factors. More information about page yield is available at www.hp.com/go/learnaboutsupplies. HP 564 Black Ink cartridge for text printing not included; installation necessary for printer operation.
(8) HP ink cartridge return and recycling is available in 42 countries and territories around the world, covering 89 percent of the addressable market. Details are available at www.hp.com/recycle.
(9) Based on Display Permanence Rating by Wilhelm Imaging Research Inc. or HP Image Permanence Lab. Details are available at www.hp.com/go/printpermanence
Bluetooth is a trademark owned by its proprietor and used by Hewlett-Packard Company under license.
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected results; and other risks that are described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2008 and HP's other filings with the Securities and Exchange Commission, including but not limited to HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2007. HP assumes no obligation and does not intend to update these forward-looking statements.
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