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HP Provides Consulting Services to Help Telecoms Align Business and Technology

PALO ALTO, Calif., June 25, 2008

HP today announced a comprehensive set of consulting services designed to help communications companies improve their competitiveness as they adapt to the convergence of telecom, IT and entertainment.

Building on its deep experience in these industries, HP has created Solutions Consulting Services (SCS), an integrated portfolio of services that translates customers’ strategies and business needs into actionable solutions. With HP SCS, communications service providers can identify new revenue opportunities, enhance the customer experience, improve operational efficiency and manage the risks of new technology implementation.

At the core of HP SCS is a unique set of assets called HP COSMOS, which includes intellectual property, methodologies, processes and best practices. HP COSMOS manages transformational change across organizations, operations and technology.

Emphasizing a holistic approach, HP SCS helps service providers re-examine their business strategies, services, processes, organizations and systems to expose key interrelationships, then lays the foundation for change. Once business transformation strategies are clearly defined, HP works with service providers to create the new organizational and operational environment, as well as the right technology solutions.

“Working with HP SCS, service providers have achieved measurable revenue gains and operational efficiencies as well as the ability to deliver a better customer experience,” said Sebastiano Tevarotto, vice president and general manager, Communications, Media and Entertainment, HP. “The key to success has been HP’s core competence across the three converging industries of telecom, IT and entertainment.”

HP provides SCS through telecom professionals in its consulting and integration business.

“The market landscape is changing, and service providers must also change to ensure they can deliver a compelling user experience,” said Curtis Price, vice president, Infrastructure Services, IDC. “HP is providing a unique approach to transformational change that starts with a holistic view of all the various elements of transformation and ends with actionable solutions.”

A video interview in which Price discusses HP SCS is available at http://hp.telecomtv.com/cmetv/idc.

ETB Colombia taps HP for strategic transformation

With almost 2 million customers and 70 percent of the fixed line market, ETB is Colombia’s largest provider of voice services as well as broadband connections. However, old legacy systems and a siloed organization were inhibiting business growth.

ETB asked HP to assess its enterprise architecture and define an evolutionary path toward a more streamlined structure that better supports business strategies. After a thorough architectural evaluation, HP advised ETB on how it could strategically transform itself to ensure that IT processes, organizations and technologies are aligned effectively.

“HP expertise was critical in helping ETB modernize our enterprise environment, reduce cost and risk, and, most importantly, remove barriers to achieving our business objectives,” said Claudia Barragan, enterprise architect, ETB. “HP understood our business inside and out, and worked closely with our staff to develop better solutions.”

TUS TELEKOM streamlines processes to reduce cost and speed time to revenue

TUS TELEKOM, a leading service provider in Slovenia, needed to align operations with its business objectives. HP began with a “360 degree” analysis of the business, including services for Internet Protocol (IP) voice, broadband Internet, IPTV and mobile.

After identifying improvements in process and organization, HP developed a mobile service fulfillment process so TUS could enroll new customers quickly, set them up in a service plan and activate them on the network. HP also helped TUS streamline the product development process to speed services to market and ease the transition from development to operations. HP is now working with TUS to optimize processes for billing, complaint management, customer support, customer loyalty, and monitoring.

“The most important value that HP brought to TUS was its experience,” said Andras Pali, chief technology officer, TUS TELEKOM. “HP has helped TUS develop orderly processes, a business-driven organization and clear lines of accountability. We’re able to reduce operations costs and bring revenue-generating services to market faster.”

Holistic view for transformational change

To understand enterprise interrelationships, how they impact the business, and how they can be changed to support the business strategy, the HP SCS portfolio focuses on six areas where solutions can drive needed change:

  • Product innovation – analyze a company’s service offerings against its competition and recommend new services along with related success factors. Use HP predictive technology to forecast service adoption and customer acquisition costs.
  • Process improvement – analyze all business processes to address gaps and overlaps. Deliver optimized processes that support business and operational transformation.
  • Organizational change – evaluate structures to identify inefficient silos, weak links and poor use of people. Redesign structure to align with business and optimized processes.
  • Architecture optimization – analyze technology infrastructure to identify improvements. Simulate performance of various technology options under projected usage demands.
  • Transformational governance – assess risk and financial impact of change management program. Implement governance that ensures compliance goals are met.
  • Financial evaluation – analyze financial outcome of re-aligning process, organization and technology. Forecast reductions in operational and capital expenditures.

More information about HP SCS is available at http://hp.telecomtv.com/scs/online.html.

About HP

HP focuses on simplifying technology experiences for all of its customers – from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world’s largest IT companies, with revenue totaling $110.4 billion for the four fiscal quarters ended April 30, 2008. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended April 30, 2008 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2007. HP assumes no obligation and does not intend to update these forward-looking statements.

© 2008 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

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