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HP Enhances PartnerONE Program to Help Partners Grow New Business and Increase Return on InvestmentPALO ALTO, Calif., May 2, 2005
HP today announced that it has enhanced and simplified its PartnerONE program providing incentives to channel partners to grow new business and increase the return on their investments.
HP's PartnerONE program, now in its third year, continues to offer some of the industry's richest programs for channel partners. Updates to the program include:
The enhancements take effect in the United States on May 1 and are available to all qualifying solution providers participating in the HP PartnerONE program.
"HP continues to make strides in putting together the best programs that help partners," said Tim Joyce, president and chief executive officer, Roundstone Systems Corporation. "Each year, HP comes out with new opportunities that ultimately help us grow our business. The PartnerONE update is a great example of how HP keeps looking for the best ways to work with partners."
Simplified network structure to reward expertise
The new PartnerONE Network Tool rationalizes a dozen separate designations under one umbrella with common eligibility requirements, benefits and available resources. This consistent approach makes it far easier for partners to align with HP target business segments and receive rewards for their investments.
The Network Tool breaks down into three areas:
With the Network Tool, HP partners can benefit with subsidies for marketing campaigns, additional demo units, as well as special rebates and pricing discounts.
Added compensation for increased channel sales margins
To help HP continue to reward performance, the enhanced HP PartnerONE Portfolio Tool adds compensation for channel partners selling Alpha servers, education services and business continuity services.
In addition, the Portfolio Tool rewards partners for selling across HP's enterprise portfolio, which includes software, servers, data storage and a full range of maintenance and consulting services. Specified ProCurve networking products and multifunction printers can be added to eligible sales deals for extra compensation.
Increasing margin with printer services
For the first time ever, qualified printer reselling partners can increase the profitability of their business by delivering HP Care Pack services for commercial printers. Partners with either the Authorized Warranty Delivery Partner or Authorized Services Delivery Partner designation are reimbursed for services performed on behalf of HP.
HP partner Sarcom piloted the offering in three of its 14 offices in the United States and is in the process of expanding it nationwide. Recently, the company sold and will deliver on 250 printer HP Care Pack services to a national grocery retailer.
Building market demand for imaging and printing products
HP is significantly increasing the market development funding available to partners to drive demand for specified imaging and printing products. With the market development funds, partners have lead time to plan demand generation initiatives and increase their revenues by targeting specific sales opportunities.
Partners can sign up for electronic funds transfer so HP payments on PartnerONE benefits arrive four to five days faster than checks delivered by mail. The partner benefits statement is included with the deposit notification. This service was tested in a successful pilot project and is now available to all HP partners. Sign up for electronic funds transfer can be done online via HP's Partner Portal.
HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended Jan. 31, 2005, HP revenue totaled $81.8 billion. More information about HP (NYSE, Nasdaq: HPQ) is available at http://www.hp.com.
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