HP Sets Goal to Recycle 1 Billion Pounds of Electronic Waste
Company aims to double current total amount recycled since 1987
PALO ALTO, Calif., July 7, 2004
HP today announced it is accelerating its product recycling program by
setting a goal to recycle 1 billion pounds of electronic products and
printing supplies globally by 2007.
In 2003, HP recycled more than 100 million pounds of electronic products
and printing supplies through its Planet Partners return and recycling
program, raising the company-wide total to 500 million pounds recycled
since HP began recycling in 1987. This goal is specific to recycling,
and does not include the millions of products that HP and its partners
refurbish, re-use, donate or resell.
“As we face growing concerns regarding electronic waste, HP’s
objective is to offer customers around the globe a convenient and environmentally
sound return and recycling service for HP products,” said Debra
Dunn, senior vice president of Corporate Affairs and Global Citizenship,
HP. “We will continue to develop innovative recycling solutions
in an effort to meet our aggressive recycling goal for the future.”
Addressing electronic waste is one of HP’s three global citizenship
priorities. As part of this effort, HP opened its first recycling facility
in Roseville, Calif. in 1997, becoming the only major computer manufacturer
to operate its own end-to-end recycling facility. A second HP recycling
facility has since been opened in LaVergne, Tenn. HP’s other two
global citizenship priorities are focused on raising social and environmental
standards in the supply chain and increasing access to information technology.
HP intends to reach this global recycling goal by expanding the program
to more customers and creating new, convenient ways for consumers to return
and recycle used or unwanted electronic equipment in a convenient and
environmentally responsible manner. Since HP Planet Partners was officially
launched in 1991, the company has implemented a number of initiatives
designed to increase customer awareness of the importance of recycling
unwanted computer products, including:
- e-coupons: e-coupons offer online recycling customers savings on new
products from HPshopping.com.
- In-box labels and envelopes: Postage-paid labels and envelopes are
included in many replacement HP LaserJet and inkjet print cartridge
boxes in the United States and Europe.
- Standards: HP has global recycling standards for management of end-of-life
computer hardware products that address labor and safety at supplier
- Public policy: HP has worked closely with national, state and provincial
governments to develop “shared responsibility” recycling
legislation where producers are responsible for the recycling of their
The HP Planet Partners program operates globally in more than 30 countries
and seeks to reduce the environmental footprint of IT products, minimize
waste going to landfills and provide customers with a convenient and environmentally
sound end-of-life solution.
More information on HP Planet Partners is available at www.hp.com/recycle.
HP’s 2004 Global Citizenship Report is available at www.hp.com/go/report.
HP is a technology solutions provider to consumers, businesses and institutions
globally. The company’s offerings span IT infrastructure, personal
computing and access devices, global services and imaging and printing.
For the four fiscal quarters ended April 30, 2004, HP revenue totaled
$76.8 billion. More information about HP (NYSE, Nasdaq: HPQ) is available