 by Susan Twombly, March 2007
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HP is the No. 1 provider of PCs, servers and printers to small and mid-sized businesses worldwide.
IDC Worldwide Quarterly PC and hard-copy peripherals (HCP) Tracker, Q406
A new home for small business on HP.com
Small businesses now have their own personal 'welcome room' on HP.com: the Small Business Connection website.
Learn about HP products, solutions and services tailored for small businesses, sign up for free online classes, download templates, express your opinions in online polls and view stories about how other small companies use technology to succeed.
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Just as Pablo Picasso influenced generations of artists, small businesses today have enormous influence over the world’s economy. In fact, U.S. small businesses employ half of all private sector employees and have generated 60 to 80 percent of net new jobs annually over the last decade.(1) (SBA, August 2006).
HP honored this significant contribution at its 'Art of Small Business' event in San Francisco's Museum of Modern Art this week.
Amidst a backdrop of the museum's Picasso exhibit, HP introduced new products, solutions and resources specifically created for small business while a few HP small business customers exhibited some creations of their own.
Read on to find out how HP is making technology more personal, valuable and reliable for small businesses as they use it to mastermind their own success.
HP Total Care for totally busy people
Check out these new Total Care offerings for small businesses:
Forbes.Com Contest:
'Boost Your Business'
Share your ideas for business growth with other entrepreneurs. A panel of judges will pick the most promising ideas, which will be posted online for reader voting. Submit your idea today! www.forbes.com/BYB
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As a small business, you don't have much time to focus on technology: Your business demands all your attention. That's why HP just expanded its Total Care program to small businesses to help you do the things you need to do, but don't have time to do.
HP Total Care gives you the expert help, responsive service and personalized support you need every step of the way.
So, whether you need to choose the right technology, use it more effectively, keep business data more safe, or recycle old equipment, Total Care is there for you.
And, there are multiple ways to get assistance, via the phone or the web, from HP or your local HP partner or retailer.
In addition to paperless leasing across North America and zero percent financing for 27 months on all HP products,(2) new Total Care offerings for small business include:
HP Total Care Advisor. A free, interactive guide for support, system health and services. Just click HP Total Care Advisor on your desktop start menu and a 'cockpit' appears on the screen. This dynamic interface provides easy, centralized access to information about your business computer to help keep it protected and up to date.
Total Care Advisor lets you set up automated tasks, see warranty information and view peripheral connections. To save you time, it also prioritizes alerts, recommends actions and gives you quick access to problem-solving resources and support. Coming pre-installed on select HP business desktops and notebooks running Windows Vista™(3) in Summer 2007.
HP Smart Data Protection Services. This new and affordable HP Care Pack service with enhanced security helps you quickly safeguard your business data via online backup and recovery services. Great support features are included, such as self-help and online Active Chat, for faster resolution.
Artists in residence
These HP customers shared their success stories at the 'Art of Small Business' event.
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We asked our small business customers what they need most from technology, and they were ready with the answers: increased mobility, improved security and tools to promote their business.
HP's new lineup of solutions are designed specifically to address small business' biggest concerns with legendary HP reliability that lets you think less about technology and more about business.
Go mobile. You don't punch a clock, that's why you need mobile solutions that bridge the gap between work, home and virtually anywhere you go.
Just ask Mike Hyles, owner of RE/MAX 1st Choice agency of Pleasanton, Calif. With an HP tablet PC and other mobile-friendly solutions from HP, he can spend an estimated 90 percent of his time away from his desk and with clients. Mike is now among RE/MAX’s top 15 brokers worldwide in agent productivity.(4)
For your business, look at the new HP Compaq 6515b Notebook PC, a smart commuter for small business with the functionality and performance you need for working on the run. Or, challenge the status quo with the features found on the new HP Compaq 6715b Notebook PC.
You'll get features like wide-screen displays, data encryption for your hard drive, touch-sensitive controls and a range of connectivity options.

This HP bike was custom-designed by OCC using an HP xw8400 workstation photo credit: Orange County Choppers/Storm Sasaki
» View enlarged image
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Share and protect files. Easily store and manage up to 1 TB(5) of data more securely with the HP StorageWorks Media Vault Pro,(6) a sub-$800 entry-level networked storage solution for on-site back up. If you buy the vault, you can also get even further peace of mind by leveraging online, off-site storage services from Spare Backup, Inc. Available as a subscription service for up to 25 users and up to 1 TB, your first two users get 2 GB of storage included with the purchase. Learn more.
Beef up desktop PC security with the advanced data protection and security features of the new HP Compaq dx2300 desktop PC. In addition to Dual core Pentium® D(7) and Core™ 2 Duo(8) processors and features like high-definition audio, built-in backup and recovery software it gives you a giant step forward towards worry-free computing at a more affordable PC price.
Soothing the big pains of small business
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Have you been wondering if you need a server? If you need a more secure and robust email or file sharing solution, consider the HP ProLiant ML115 server. This affordable entry-level server for small business is powered by dual-core AMD™ Opteron™ processors.
If you want the quality, reliability and lifetime warranty of a ProCurve switch, there are new options that can be ideal for small businesses that also need plug-and-play connectivity, speedy network performance and a small form factor choice for tighter spaces.(9)
Create marketing materials. Do-it-yourself marketing solutions from HP can make it less time-consuming, more cost-effective and easier than ever to promote your business.
From high-volume, compact or wide-format monochrome printers to high-impact color printers and all-in-one solutions, HP offers what it takes to attract business.
For example, with the HP Officejet Pro L7000 All-in-One series and HP Vivera Inks, you can print a range of colorful and impactful marketing materials for as low as 6.0 cents per color page.(10)
Tom Szaky CEO of of TerraCycle in Trenton, NJ uses an HP Designjet large-format printer and an HP business notebook to create product labels and attention-grabbing store displays. With customized marketing materials, the small plant fertilizer company builds an impactful local presence in stores winning sales over industry giants.(4)
Small businesses don't always have the time to make the connections that make a difference. That's why we've come up with new ways to streamline your connections with organizations dedicated to helping the small business community.
National Association of Women Business Owners (NAWBO). HP works with NAWBO to help women entrepreneurs leverage technology to grow their businesses. Watch for HP at upcoming conferences.
SCORE. SCORE works with the US Small Business Association to offer entrepreneurs free, real-world advice on how to start and grow a successful business. HP will join with SCORE to offer training on protecting and securing important data, delivered at a SCORE office, via pod casts or self-paced web training. HP also works with SCORE at Business Matchmaking events focused on linking small businesses to contracting opportunities.
» Business Matchmaking
Do you have some great ideas for business? Enter the “Boost Your Business” contest! www.forbes.com/BYB
Forbes. HP sponsors the HP Business Learning Center on the Forbes entrepreneur website. Check it out at http://www.buscourses.com/ for free learning and great tips. Register now for self paced online classes available 24/7.
Do you have some great ideas for business? Enter the 'Boost Your Business' contest!
You can rely on HP to offer small businesses the solutions they need to succeed so you can think less about technology and more about taking on the competition.
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(1) |
U.S. Small Business Association, 2006. http://app1.sba.gov/faqs/faqindex.cfm?areaID=24 |
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(2) |
Now through April 30, 2007, take advantage of a 0% lease rate for 27 months. Offer good on all HP products.
Implicit lease rate, assuming lessee does not exercise a fair market value purchase option at the end of the lease term and timely returns the leased equipment to Hewlett-Packard Financial Services Company (HPFSC) at the end of the lease term and disregarding any charges payable by lessee other than rent payments (such as taxes, fees and shipping charges).
Offer valid through April 30, 2007 on qualifying lease transactions with a total transaction amount greater than $25,000 U.S. Dollars. Lease products available through HPFSC to qualified commercial, education and state and local government customers in the U.S. and Canada and subject to credit approval and execution of standard HPFSC documentation. Other restrictions may apply. HPFSC reserves the right to change or cancel this program at any time without notice
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(3) |
Not all Windows Vista features are available for use on all Windows Vista Capable PCs. All Windows Vista Capable PCs will run the core experiences of Windows Vista, such as innovations in organizing and finding information, security, and reliability. Some features available in premium editions of Windows Vista -- like the new Windows Aero™ user interface -- require advanced or additional hardware. Check www.windowsvista.com/getready for details. |
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(4) |
This customer's results depended upon unique business environment, the way it used HP products and services and other factors. These results may not be typical; your results may vary. |
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(5) |
1 TB = 1 Terabyte. Actual formatted capacity is less. |
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(6) |
Available May 1, 2007. U.S. only. |
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(7) |
Dual Core is a new technology designed to improve performance of multithreaded software products and hardware-aware multitasking operating systems and may require appropriate operating system software for full benefit. Not all customers or software applications will necessarily benefit from use of this technology. |
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(8) |
Dual Core is a new technology designed to improve performance of multithreaded software products and hardware-aware multitasking operating systems and may require appropriate operating system software for full benefit. Not all customers or software applications will necessarily benefit from use of this technology.
64-bit computing on Intel architecture requires a computer system with a processor, chipset, BIOS, operating system, device drivers and applications enabled for Intel® 64 architecture. Processors will not operate (including 32-bit operation) without an Intel 64 architecture-enabled BIOS. Performance will vary depending on your hardware and software configurations. See www.intel.com/info/em64t for more information.
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(9) |
Available April 1, 2007. U.S. only. |
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(10) |
Cost per page (CPP) laser supplies comparisons based on published manufacturer specifications of the highest capacity cartridges available for color laser all-in-ones under $1,000 and mono laser all-in-ones under $500 as reported by Current Analysis, Inc. as of July 2006. HP Officejet Pro L7000 AiO series CPP based on HP 88XL Ink Cartridges (not included, sold separately) estimated street price and published yield. Results may vary. |
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